Ok, so while we’re on the subject of launching your DVD online, there’s something else you should be concerned with other than what type of campaign you are going to run, and that is whether your film’s website is actually optimized for eCommerce. What that means in plain talk is this: after you drive all that [...]
Continue reading...14 December 2009
Well as we’re talking about engaging potential marketing partners from the earliest stages of Production, it inevitably raises the question: What if the film is already completed? I’ve been following several self-distribution DVD launches over the last year or so and I can tell you this – the best ways to make a splash with your [...]
Continue reading...11 December 2009
One of the things you hear about so much these days is the necessity of lining up Marketing/Promotional partners for your film. The main reason for this is so that you can leverage the might of some of these partners to be able to spread buzz about your film – sell DVD’s, get people to [...]
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16 December 2009
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