To FREE or not to FREE

To FREE or not to FREE

Wow, there’s quite a discussion going on over at the Film Specific Facebook page on giving films away for FREE. Yes, that’s F.R.E.E. All prompted by a Time Magazine article I posted about the indie movie “Star Wreck” and the filmmaker Timo Vuorensola who gave his film away for free and then made money (a [...]

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Distribution Forward: Bridging traditional distribution + 2.0 strategies

Which elements of traditional distribution still work? Which elements of Distribution 2.0 (otherwise known as ‘new world’ strategies) are the most effective for expanding your audience and your bottom line? What is the best combination of old + new techniques?
One thing we can probably all agree on is that the traditional theatrical distribution model might [...]

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Is Your Film’s Website Optimized For eCommerce?

Ok, so while we’re on the subject of launching your DVD online, there’s something else you should be concerned with other than what type of campaign you are going to run, and that is whether your film’s website is actually optimized for eCommerce.
What that means in plain talk is this: after you drive all that [...]

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How To Sell DVD’s Online

Well as we’re talking about engaging potential marketing partners from the earliest stages of Production, it inevitably raises the question: What if the film is already completed?
I’ve been following several self-distribution DVD launches over the last year or so and I can tell you this – the best ways to make a splash with your [...]

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Engaging Marketing Partners Early

One of the things you hear about so much these days is the necessity of lining up Marketing/Promotional partners for your film. The main reason for this is so that you can leverage the might of some of these partners to be able to spread buzz about your film – sell DVD’s, get people to [...]

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Section 181 Revealed

So yesterday we had the Virtual Seminar with Film Financing Section 181 expert Corky Kessler. Allow me to say it’s one of the most information-packed Virtual Seminars I’ve ever hosted with another expert.
Here’s some of the questions that came in (and were answered) during the call:
• What are the odds Section 181 will get renewed?
• [...]

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What Is Section 181?

What Is Section 181?

Tomorrow, Dec. 9 I’ll be hosting a Virtual Seminar with Section 181 expert Corky Kessler.
It seems like everyone wants to know how to get grandfathered in right now…..so let’s hear what he has to say!
Any of you have experience with Section 181 out there that you want to share? Please comment below….

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