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	<title>Comments on: What? Distribution Backwards?</title>
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	<description>Exploring ways to make movies that sell!</description>
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		<title>By: Bill Shumake</title>
		<link>http://independentfilmblog.com/archives/what-distribution-backwards/comment-page-1/#comment-2501</link>
		<dc:creator>Bill Shumake</dc:creator>
		<pubDate>Tue, 24 May 2011 19:26:49 +0000</pubDate>
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		<description>Great advice! I have been going to major film festivals for 11 years now and I am always shocked at the number of moviemakers who make (and sometime finance) their movies with no thought given as to who is actually going to want to pay money to see it when it is finished or how big that demographic is. Working backwards from the sale to the script is solid advice. It is much like the old drive-in theatre days when guys like Roger Corman would design and test the poster first and only commission a script if the artwork tested well.</description>
		<content:encoded><![CDATA[<p>Great advice! I have been going to major film festivals for 11 years now and I am always shocked at the number of moviemakers who make (and sometime finance) their movies with no thought given as to who is actually going to want to pay money to see it when it is finished or how big that demographic is. Working backwards from the sale to the script is solid advice. It is much like the old drive-in theatre days when guys like Roger Corman would design and test the poster first and only commission a script if the artwork tested well.</p>
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